Cup of Fire (PT03)

The Tavern

An open-edition collection for spaces that gather people.

In Hafiz's poetry, the tavern is not a place of excess — it is the place where the door is never closed. Where the cup goes around the circle, where strangers become guests, and where light is poured generously rather than rationed. That is the spirit of this collection.

The Tavern is PureHue's dedicated collection for commercial and hospitality projects. Every piece begins as an original painting by our artists in Tehran. A macro lens then moves close — into the ridge of a brushstroke, the pooling of pigment, the fracture of dried color — until what emerges reads as landscape: a river at dawn, a garden after rain, a rose ablaze. Nature, found — not depicted. Three women artists, working across three countries, one studio.

Made for the spaces between people

Art in a commercial space is never neutral. It sets the emotional temperature of a room before a word is spoken. The Tavern was composed with this in mind — twenty-two works that move across a full emotional range, so a curator or designer can score a property the way a composer scores a film.

For designers, curators, and art consultants

The Tavern is offered for purchase, commission, and project-based collaboration, with volume structures for multi-room and multi-property programs. We work directly with interior designers, hospitality groups, and corporate art consultants from concept to installation.

Collection: The Tavern

Product Code: PT03

Product Type: Framed Art Print

Technique: Macro-Photography of Original Paintings

Size: 20.5 × 11.5 in/ 52 × 29cm

Frame Type: Wood veneer frame with natural grain finish

Paper: Enhanced Matte Art Paper

Print Style: Museum-quality Giclée Print

Surface Cover: Standard Glass (45%UV)

Edition : Open-Edition

Our classic frames are crafted using real wood veneer over a stable core, sourced from FSC-certified materials, and designed to complement the artwork with a clean, gallery-style presence.

• Real wood veneer for a refined, natural grain
• Available in natural finishes: Warm Ash Gray, Natural Oak, Dark Espresso, Matte Black
• Built for long-term display
• Delivered ready to hang

Each frame is selected for its material integrity and longevity — because art deserves to endure.

Paper & Print Quality

Every PureHue artwork is printed using professional giclée technology for museum-quality results.

• 230gsm Enhanced matte art paper (acid-free)

• FSC-certified paper

• Smooth, non-reflective finish for refined presentation

• 1.5″ off-white mat made from biodegradable materials

Printing:

• 12-color giclée printing process

• Archival pigment inks

• Fade-resistant and color-stable

Our prints are designed for both visual impact and long-term preservation — reducing waste through durability and quality craftsmanship.

Optical-grade glass glazing

• Fully recyclable, low-impact material

• Scratch-resistant for enduring clarity

• Protects against dust and environmental exposure

Selected to maintain the authentic visual depth of the artwork while supporting a more sustainable material approach.

Each PureHue artwork is produced and shipped within approximately 2–3 weeks.

We prioritize localized production whenever possible, printing close to your location to reduce transportation distance and environmental impact. All shipments are secure, trackable, and carefully handled to ensure your artwork arrives safely.

This approach minimizes unnecessary transit and supports a more responsible, low-impact fulfillment process — aligned with PureHue’s commitment to sustainability.

Each framed artwork is carefully packaged for protection with minimal environmental impact.

• Custom-cut protective packaging

• Recyclable cardboard materials

• Corner protectors to prevent frame damage

• Plastic use minimized wherever possible

Designed to reduce excess packaging while ensuring your artwork arrives safely.

We stand behind the quality of every PureHue piece. If you are not satisfied with the quality of your order, please contact us within 7 days of receiving your item via Email info@purehue.art , and we will carefully review your request.

If our team confirms a production issue, we will gladly:

• Send a complimentary replacement, or

• Issue a refund if a replacement is not feasible.

• Issue shipping label to return package